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They should make them really big to hold a lot of people. More people = more profit. Then they could make them operate continuously. Perhaps on a fixed route so passengers knew where they would be, so could wait along the route and could hop on and off as needed. We can call it the Big Uber Service.
Fuckin' million dollar idea right there.
Uber when they thought they were going to create auto-taxis: "Ha! You mere mortals, drive our fleet, but only until we get the robots working. Then you'll all be out of jobs and we'll own the world!"
Few years later after Uber has given up on developing self-driving and their competition is getting close: "But you guys will still need our human drivers!"
I've always thought it is far more likely robotaxis will be commoditised by cheap Chinese manufacturing. The problem for Silicon Valley and American tech, is that they can only see everything through the idea of building megacorp unicorns that dominate 90% of a market. Is never seemed likely that software brands like Uber could do this.