this post was submitted on 08 Jul 2024
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Gaming
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That's honestly refreshing. Gaming companies think that people have to play their game constantly, and that's such a weird take. Who watches the same movie every day without watching something else in between?
I remember halo Infinite thought they were going to be the next game to do that, like destiny. No, it's okay to put down a game and walk away. I don't care about how many season passes you have or other garbage to try and get me addicted. I'll play it sometimes, other times I won't.
Game distributers set their expectations on the most successful games, so they want to beat World of Warcraft and PUBG on player counts.
god forbid they have expectations of "successful" instead of "most profitable game in our company's history". I don't think PUBG or WoW set out to be the successes they were, it just happened, I wish companies knew that that success can't be planned for
WoW did set out to be massively popular with a gameplay style that encouraged daily play.
PUBG lucked into the popularity by getting the scale and pacing correct for a large audience.
Both also seemed to benefit from server issues causing an 'exclusive' thing that means people lined up to get in during peak hours. Popularity can breed popularity, especially when the games are fun.
No, what they want is to be able to coax more money out of their sales numbers. Retention is correlated with future purchases, both of paid DLC (if the game has it) and of future studio titles.
And it'a an easy metric to point to when talking to a publisher and negotiating funding.
I agree completely, no normal person wants that.
*clicks on another tree in my 6,000 hour Old School RuneScape account*