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As far as I can tell, it was basically intended as a cryptocurrency pushing network from the beginning. Here's some marketing babble right from their site:
More PR speak about zaps (cryptocurrency exchanges), wallets, etc are all accessible from the official website.
Ah yeah, my bad, I also see this on another part of the site regarding "zaps":
I think I remembered it otherwise by coming at it from the decentralized comms angle instead of the cryptobro angle.