Firefox app on android. Never seen this before until today. But Firefox is now putting ads in the app?
I always wonder how these links even work. Who would even click on them except by accident?
this post was submitted on 03 Oct 2025
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Former employee here. Firefox has been adding sponsored content to the new tab page since Firefox 60 in 2018. Their support article gives a good amount of detail on how it works, but perhaps more importantly for you, how to disable it.
settings > homepage > shortcuts > uncheck 'sponsored shortcuts'
Opt-out is still toxic
Yeah but Firefox doesn't get their income like google does
I think people need to appreciate that Mozilla is probably the only company in the world that will allow you to turn off ads like this, for free.
Low friggin' bar.
Yet one so many competitors fail to clear.
I turn everything off in Firefox’s new page except search! I always found the news stuff distracting too.
that's typically what i do but on desktop i turn off search too since a) i use the awesomebar primarily and b) my ntp is a background and i'd rather see that for a cleaner look :)
You should be able to turn off "web search" too if you go to the page mentioned in the parent comment.
(Note the Edit icon in the corner of the homepage does not give you all the options. It used to let you turn off sponsored content, but Mozilla removed that a couple versions ago.)
Thankies....you solved a problem I didn't know I had
So, every real alternative to Firefox, is most likely based on all the work that Mozilla has done on Firefox. People get it for free, and yet they crumple and whine, when Mozilla tries to get the money to keep steady development going.
I want it free, I want them to do all the work, and then I'm going to use another browser, based on their work, because I don't like that great development cost money - and I won't pay! Buhuu!
Get over yourself. Mozilla does great work for users worldwide. Don't like to see ads? Then start donating! Grow TF up, and realize that nothing is free in a capitalistic world!
Donating to Mozilla doesn't change any behavior in Firefox.
Also, donations to Mozilla don't go towards Firefox development. As far as I'm aware the only way to "give" money to Mozilla Corp (who work on Firefox, as opposed to the Mozilla Foundation) is to subscribe to the VPN service they resell.
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I would pay for Firefox. The same way I donate every year to Thunderbird!
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I prefer to view this as a socialist. Firefox is the work of tens of thousands of laborers, and is not owned by an out of touch upper class. Yet, they are mismanaging it.
It took me time to realize that I, a highly trained engineer, was a laborer and have similar issues to most people the last few centuries.
It is literally needed that the workers of Firefox rise up and revolt before the entire project is harmed beyond repair
That might be... Then you should work for that.
While I get the sentiment, I think you are missing the two pieces here. One is that advertising is not the only method of monetization which can support something like Firefox. The second is that advertising is by it's nature influence. Both in influence over the purchaser and reader. It's an influence we should not approve of in both cases, without better boundaries.
Oh, do enlighten me. How should they get som money otherwise?
I think Mozilla loathe ads as much as you and I... But do enlighten os, how can they earn enough money otherwise?
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I think those have been there since forever?
This should be towards the top. I've been on FF4A for years now and they've had those links there the whole time. You can toggle them off if yku don't want them.
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Pretty much
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As has always been the case, you can turn off Sponsored Shortcuts and Sponsored Stories.
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I didn't mind the occasional sponsor or two for many years. Then one day they went over the line.
Yeah I know i should be on librefox/waterfox. Im lazy okay?
That was actually a server-side bug 8 months ago which they not only fixed within 3 days of the issue being reported but followed it up with a hard block against more than 2 displaying at once to make extra sure this didn’t happen again.
If this is what you’re currently seeing then please report it to them. If instead this is an old screenshot then I’ll just agree that Mozilla has certainly suffered many avoidable self-inflicted wounds but this isn’t one of them.
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This isn't new afaik. You can disable it in settings
Making a browser is expensive (especially with such incompetent management), they need to make money somehow.
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