If humanity needs insight into anything, surely it is business. Doing market research is doing the Lords work. If only we could structure society in such a way that automatically most of the available money would be directed to market research and marketing, the world would be a better place.
I suppose my sarcasm here is obvious. But it's not uncommon to hear people on the right say things like 'but the money needs to be earned first, before it's spent, therefor we shouldn't hinder business in any way.'. As if to say 'we just need to make more room for business people to do their thing, and then we'll be good. It amazes me how people fail to see how 'business' as we know it is such ill-directed human effort. I know, we need to be productive, we need to do good things, I am all in favor of that, but doing whatever makes the most money for a company, isn't the equivalent of what is good.