this post was submitted on 24 Oct 2024
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How the success of Baldur's Gate 3 and Monopoly Go are driving Hasbro's "all in" digital strategy (www.gamesindustry.biz)
submitted 2 months ago by nanoUFO@sh.itjust.works to c/games@sh.itjust.works
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[–] Stovetop@lemmy.world 88 points 2 months ago (2 children)

They probably should have thought longer about the success of Baldur's Gate 3 before burning their bridge with Larian.

It wasn't their IP that made it succeed, it was the quality of the developer. D&D as a brand is worthless if they just sell it to the highest bidder and don't give a damn about quality.

[–] ayaya@lemdro.id 25 points 2 months ago (1 children)

On the bright side I would much rather see a Divinity Original Sin 3 than a Baldur's Gate 4 from Larian. Now they are free to do their own thing again.

[–] swab148@startrek.website 19 points 2 months ago (1 children)

They said that their next game will be a brand new IP!

[–] Toes@ani.social 3 points 2 months ago

I hope it's a SciFi adventure

[–] WolfLink@sh.itjust.works 1 points 1 month ago

Tbf Divinity: Original Sin 2 did not come anywhere near BG3 levels of popularity. The difference between those can really only be attributed to the value of brand recognition.

[–] jjjalljs@ttrpg.network 26 points 2 months ago (1 children)

I really don't think Baldur's gate 3 and whatever the fuck Monopoly go is are the same kind of thing.

[–] p03locke@lemmy.dbzer0.com 15 points 2 months ago (1 children)

The fact that they think it's part of the same strategy is why they fail. They take a cursory look at both, see numbers go up, and think that all they have to do is push for common element X to succeed.

Gross oversimplification of business strategy and how products are built are why corporations trip over their own dicks over and over again. I wish they would just teach that in business school.

[–] shani66@ani.social 2 points 2 months ago

Business school isn't about learning to make money, it's about indoctrinating idiots that already have too much money

[–] Kelly@lemmy.world 20 points 2 months ago (3 children)

Huh? TIL Monopoly Go exists.

[–] magic_lobster_party@fedia.io 10 points 2 months ago (1 children)

Apparently it’s super successful. Has made $3 billion within a year.

[–] shani66@ani.social 5 points 2 months ago* (last edited 2 months ago) (1 children)

Wtf? Who even plays monopoly? Is this some wild money laundering scheme?

[–] Corkyskog@sh.itjust.works 2 points 2 months ago (1 children)

It's only the game Monopoly in that it shares the same name and uses a Monopoly board... It's a completely different game, and it sucks.

[–] excral@feddit.org 3 points 2 months ago

and it sucks

So there's another thing they share

[–] Omegamanthethird@lemmy.world 8 points 2 months ago

It's ridiculously popular. I have a half dozen coworkers who are obsessed with it.

[–] brlemworld@lemmy.world 4 points 2 months ago

It seems incredibly dumb. Like playing slots

[–] smokin_shinobi@lemmy.world 12 points 2 months ago (1 children)

I’m sure we can expect the same quality as that Drizzt game that came out a couple years ago.

[–] Zahille7@lemmy.world 4 points 2 months ago

You mean the new Dark Alliance game? I prefer the old 2004 one anyway.