From the design document for Pepsi's logo redesign, 27 pages of perfect grifter nonsense: https://www.goldennumber.net/wp-content/uploads/pepsi-arnell-021109.pdf
Physics is so cool.
this post was submitted on 27 Aug 2025
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chapotraphouse
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I still believe this was a marketing stunt to get people talking about the new logo.
They've since changed their logo again, so apparently it wasn't quite as perfectly designed as they thought.