this post was submitted on 03 Jan 2025
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“Apple CEO Tim Cook plans to donate $1 million to Donald Trump's inauguration fund, reports Axios. The donation will be a personal donation directly from Cook rather than a donation from Apple”

I’ll defend Apple as being the least shitty of the big tech giants but I can’t defend this.

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[–] JamesFire@lemmy.world 64 points 4 days ago (5 children)

I’ll defend Apple as being the least shitty of the big tech giants but I can’t defend this.

Why would you do that though? The only thing I'm aware of that they do even remotely better than anyone else is privacy. But it's not that much better, and it comes at the cost of gestures at everything else

[–] ratel@mander.xyz 47 points 4 days ago (1 children)

IDK why people say they have better privacy: They just settled a lawsuit over evesdroping using Siri. I think they probably have less interest than Google in selling data for advertising, mostly likely using it internally for their ecosystem so they probably come across more privacy focused but I assume they snoop just as much as any other big tech company.

[–] dan@upvote.au 20 points 3 days ago* (last edited 3 days ago) (1 children)

less interest than Google in selling data for advertising

Google don't sell data. The data is what makes them valuable, so it wouldn't make sense. If they did sell data, the other big tech companies would just buy their data to remove their competitive advantage.

What Google actually sells is your attention. Advertisers can target people based on demographic data, things you like, etc, but the advertiser never sees the data used for targeting.

You can use Google and Facebook's Ads Manager sites yourself and see exactly what advertisers see.

On the other hand, Apple mostly keep their collected data for their own ad network. Yes, they have one - it's mostly just used for ads for "recommended" apps in the app store, but last I heard, they have plans to expand it.

[–] ratel@mander.xyz 4 points 3 days ago (1 children)

Yeah apologies, that's a good point - thanks for adding more context!

[–] dan@upvote.au 4 points 3 days ago

No worries - it's a pretty common misconception that tech companies sell data. I've worked on ads systems at big tech companies so I've seen some parts of how it works. The companies are very protective of their data as it's essentially their highest-value asset. Employees can't see any of your data either - it's very tightly locked down, with strict ACLs and audit logging.

Large advertisers generally don't get any special access either - the tools/apps that large advertisers use are mostly the same as what small advertisers / individuals can see and use.

[–] sunzu2@thebrainbin.org 17 points 3 days ago (1 children)

They just settled Siri snoop case for a fee pennies...

"Privacy"

[–] y0kai@lemmy.dbzer0.com 2 points 3 days ago

would a nice $20 bill appease the peasantry?

[–] Corgana@startrek.website 10 points 4 days ago (1 children)

The only thing I’m aware of that they do even remotely better than anyone else is privacy.

Where did you hear this? Its my understanding that they are one of the worst when it comes to privacy.

[–] Bakkoda@sh.itjust.works 10 points 3 days ago

Siri "unintentionally" (because it's a sentient being right?) recording entire conversations def feels pretty terrible.

[–] groet@infosec.pub 3 points 4 days ago (1 children)

They do better about privacy because they make enough money from their inflated prices and blind brand loyalty where they dont have to become an ad company like google. Google is very good at protecting their users data from third parties, as long as they can still collect all of it.

Apple (currently) doesn't collect a lot of data which allows them to design products with security as a primary component instead of as an afterthought

[–] Chewget@lemm.ee 13 points 4 days ago (1 children)

They collect everything. Every detail of your usage. They may not sell it, but your entire life is on an apple server

[–] IchNichtenLichten@lemmy.world 5 points 3 days ago (2 children)

I'll get downvoted because Lemmy has a weird hate boner for asking for proof but do you have any proof that they "collect everything"?

[–] Ulrich@feddit.org 1 points 2 days ago (1 children)
[–] IchNichtenLichten@lemmy.world 0 points 2 days ago (1 children)
[–] Chewget@lemm.ee 0 points 7 hours ago (1 children)

When you log into your phone with an apple ID, they hold a record of every interaction you have using it. Download an app, song, or backup your phone using icloud? Use their health app? It's all stored and associated with your apple ID and phone serial number as well as other device unique identifiers. They reserve the right to analyze this data in-house or 3rd party and how you use their products and services to improve them, produce new, market to, etc.

[–] IchNichtenLichten@lemmy.world 1 points 3 hours ago

This isn't proof, is it?