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Netflix mulls introducing free ad-supported tier. The circle is complete (adguard.com)

submitted 5 months ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

201 comments fedilink hide all child comments

Netflix, once a pioneer of ad-free viewing that offered a break from traditional TV norms, is now contemplating launching free ad-supported versions of its service in markets like Europe and Asia, Bloomberg reported.

The plans to offer a free ad-supported tier, albeit in select markets, suggests that pivot towards monetizing user data, in other words — making users and not the extensive library of award-winning shows a product, might be well in the pipeline.

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[–] phoneymouse@lemmy.world 3 points 5 months ago (1 children)

Time to bring back Tivo

[–] dustyData@lemmy.world 2 points 5 months ago (1 children)

That's the problem. They already wisened up and HDMI, the propietary standard they forced everyone to change to for HD+, has built-in DRM. Most smart TV have DRM built-in as well.

[–] phoneymouse@lemmy.world 2 points 5 months ago (1 children)

Cryptanalysis researchers demonstrated flaws in HDCP as early as 2001. In September 2010, an HDCP master key that allows for the generation of valid device keys was released to the public, rendering the key revocation feature of HDCP useless.[8][9] Intel has confirmed that the crack is real,[10] and believes the master key was reverse engineered rather than leaked.[11] In practical terms, the impact of the crack has been described as "the digital equivalent of pointing a video camera at the TV", and of limited importance for consumers because the encryption of high-definition discs has been attacked directly, with the loss of interactive features like menus.[12] Intel threatened to sue anyone producing an unlicensed device.[11]

https://en.m.wikipedia.org/wiki/High-bandwidth_Digital_Content_Protection

[–] dustyData@lemmy.world 0 points 5 months ago (1 children)

I'm aware of this. But no corporation will ever let anyone get even close to releasing a consumer product like TiVo used to be.

[–] phoneymouse@lemmy.world 3 points 5 months ago* (last edited 5 months ago) (1 children)

Then it can be an open source project like PiHole that runs on a raspberry pi and that only cool people know about

[–] dustyData@lemmy.world 0 points 5 months ago (1 children)

They would be ceased and desisted out of existence. There's a reason no one on the scene right now discloses methods and streaming piracy is a closely guarded secret. I'm sure it is perfectly possible, as that is how most piracy occurs nowadays. But it is extremely technical and most likely risks exposing any person doing it wrong.

[–] phoneymouse@lemmy.world 2 points 5 months ago

Well it would be something that is for, you know, research. Like the core technology exists in a GitHub repo for science and the public interest, but the master keys are just not included, and up for you to procure on your own with a “legitimate license.”