[TL notes]
As new updates pour in about the far-right terrorist murder incident rocking Norway right now, which I have written about here and here, I figured now would be a good time to take a breather and translate a much fluffier and nicer piece.
Insofar as I write these translations not only to provide updates about recent events that I don't think would get much coverage outside of Norway, but also to provide a glimpse into Norway's media landscape, and perhaps as a learning material to boot, I still think that a story like this has value as an example of how Norwegian media handles (esp. local) Deaf culture, (esp. visits by) Hollywood celebrities, and in this case the rare intersection of these.
Like most countries in Europe, Norway has been thoroughly "culturally colonized" by Seppolandic media including Hollywood, and Seppoland's celebrity culture is a pet fascination of local bourgeois media. Visits by Seppolandic celebrities are disproportionately high for Norway's population but still comparatively rare.
Deaf culture, including if not especially local Deaf culture, is rarely covered by Norwegian media — except, obviously, Norwegian media created by and for Deaf people, which VG is decidedly not.
VG, short for Verdens Gang ("The Course of the World") is Norway's most read online newspaper and second most read print newspaper, although the print newspaper has been in decline. It is a liberal tabloid owned by Schibsted, who also own Aftenposten, Norway's most read print newspaper, which took that coveted position from VG back in like 2010.
VG is unaffiliated with any party but was founded shortly after World War II by former members of the Norwegian Resistance.
[end of TL notes]
Norwegian Alexander taught Will Smith sign language
The Hollywood star met the Deaf^[The original text writes lowercase døve. Since Norwegian capitalization rules leave the d/Deaf distinction far less common than in English, I have translated døve by sense as capital-D Deaf, even though I doubt the writer of this article is familiar with the distinction between the medical vs cultural framing of d/Deafness.] Norwegian after a concert.
By Hannah Solstad Klepp. Updated 7:27 AM, August 26, 2025.

(A footnote about the above video)
Will Smith fingerspells his initials twice in this clip. The letter signs correspond to those of American Sign Language and International Sign; Norwegian Sign Language (Norsk tegnspråk / NTS), at least as I was taught, uses a different sign for S than International Sign. Though for all I know the Norwegian S sign could be getting displaced by the International S, it wouldn't surprise me if that was the case! But the way Will Smith signs his S's, though, almost looks more like an E to me — but that could just be my hearing eyes playing tricks on me. ASL S vs E truly is the シ vs ツ of sign language.
Norwegian Sign Language also has two variant signs for W, the older one being a two-handed sign, and the newer one being a one-handed sign identical to the International sign seen in the video. The newer sign has by this point, as far as I understand, largely displaced the older sign; this is part of a broader shift in Norwegian Sign Language from two-handed to one-handed fingerspelling, where a handful of two-handed letter signs managed to hold out for a bit longer than the rest due to their comparative rarity in fingerspelling.
The manual alphabets of American Sign Language, Norwegian Sign Language, and International Sign all belong to the French-origin group (see Power et al 2020). The older two-handed manual alphabet of Norwegian Sign Language belongs to the British-origin group.
[END OF FOOTNOTE]
56-year-old Will Smith was in Norway this weekend for his first concert in the country in 32 years, in connection with the Ypsilon festival in Drammen.^[Drammen is the administrative center and biggest city of Buskerud county. The city is on the west coast of the Oslo Fjord, southwest of Oslo proper, and is squished between Buskerud's borders with Vestfold county to the south and the sorta-exclaved Asker-Bærum district of Akershus county to the northeast. Put simply: Bærum, Asker, and Drammen are increasingly peripheral parts of Greater Oslo.] 40-year-old Alexander Sjødal Jensen from Asker attended the concert and got to meet his big idol.
After the concert, he saw two black cars drive away, and thought he'd missed his chance.
—"I headed off, a bit disappointed, to where I'd parked my car, but when I crossed the road, I saw those two black cars again," Jensen wrote in a message to VG.
Smith did an exclusive interview with VG before the festival. Read also: Will Smith to VG: "It's crazy!"
[Jensen] went over to the guards, who he describes as a bit skeptical to him.
[ad for VG's streaming guide thingy]
—"The one [guard] went and got Will, and by golly^[I think by golly best captures the vibe of jammen meg.] did he come out," Jensen's message continues.
[Jensen and Smith] communicated by texting on their phones^[Or possibly just one of their phones, it's ambiguous.] for 15 minutes, and Jensen taught Will^[I wonder why the article used Smith's first name here but nowhere else...] his name in sign language.^[Or more accurately, how to fingerspell the initials W-S in the international one-handed manual alphabet, which you can understand is a bit different from teaching someone their sign name per se... But Jensen himself said "your name in sign language" in his Instagram reel, so I guess I'm being pedantic about this in a way that Deaf people themselves aren't. I don't think Will Smith actually has a proper sign name, anyways, but God knows Deaf people have plenty to draw from when it comes to manual gestures associated with Will Smith! *rimshot*]
[three pictures of Jensen and Smith together]
Also met Tom Cruise
Jensen is a big fan of Hollywood stars: his favorites are Will Smith, Jim Carrey and Tom Cruise. He has met the latter twice, most recently in Mexico City in 2022.
—"I stood on the red carpet among thousands of fans in front of the cinema where he was going to promote Top Gun: Maverick. Tom came up to me and said, 'I remember you, you're from Norway.' I was so happy that my whole body trembled," he describes.
After the meeting, he made a book with the pictures he took of himself and the actor.
[Poll: Who would you rather meet: Will Smith, Jim Carrey, or Tom Cruise? Unfortunately it seems like you need an account to see the results.]
—"When I went to Drammen to meet Will, I took the book with me to brag, but also because I wanted to teach him his name in sign language. It was incredible that he also gave me a bit of his time."
Jensen decided to give Smith the book he had made of his pictures of himself with Tom Cruise. [Jensen's] big goal now is to meet Jim Carrey and several other major celebrities to teach them their names in sign language.
Smith posted a slideshow^[Norwegian bildekarusell, literally "image carousel", is defined by NAOB as "display of pictures on a website or social media in the form of a carousel, or rotating series".] on his own Instagram account showing pictures of the concert in Drammen. He evidently enjoyed his time in Norway.
"Tusen takk Norway @ypsilon.festival !! WOOOWWWW" he wrote under the pictures.
The other communist party is by this point microscopic, detractors say it's ossified, full of old people, and largely inactive and "past its prime". So I don't really think there is much reason to try to apply this sort of good-bad binary.