Most people in the comments are overreacting. Nothing is banned, just the right to name your product meat if it's not.
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I wish they'd ban the name "coronation chickpea" here.
I'm guessing they're trying to distract people from the fact that they're cutting back sustainability laws even further.
"Celine Imart, the French member of the parliament who led the initiative..."
Of course it was French-led!
Well I think this law could be fine, depending on how far exactly it goes. I don't really think it's appropriate to call vegetarian products "bacon" or "steak", however "burger" is already generic enough (you can have a beef burger, chicken burger, or veggie burger). In the article image, it says "cooks like ground beef" which should also be ok. A "pattie" is also not necessarily a specific type of meat. Hell, I even take offense at "turkey bacon" - the point is that it is intentionally misleading.
Aldi here are selling plant based products like "no chicken burger". It's literally saying there's no chicken. I wonder if that will get banned.
Depends on how exactly it's presented. There's a fine line between saying the product is a substitute for something, and misleading people into thinking it is the thing. Like the OP picture, it says "cooks like ground beef", which is okay in text, but on the box "cooks like" is white text on a light colour background, as if to create the possibility of you glancing at the packaging and only seeing "ground beef".
If it's just "No Chicken", that's fine, but if it's like ^no^ CHICKEN then maybe not.
Damn I better go stockpile pea-based mince(d meat).
(If you haven't tried it before, seriously, do. There's so many (traditional) recipes with minced meat for which this is a 1:1 replacement, it opens up an entire new world of cooking for vegetarian/vegan kitchens.)
Imagine people ordering a "lentil burger", "soy burger", "plant burger", "bean burger", or "chickpea burger", and receiving a vegan meal.
Can you imagine how shocked and deceived, perhaps even violated they may feel? The horror!
Luckily the European Christian Democrats protected European citizens from this huge and common problem instead of, oh I dunno, helping European industry with the energy transition or end a genocide. They have their priorities straight here.
Or maybe, just maybe, this is another attempt by a panicked industry to slow down the transition to a slightly less cruel food production system and these politicians are earning some side money?
EDITED for tastefulness of words. The only words I changed are the only ones that OP quoted and responded to below. The rest of the message was ignored. I actually learned a valuable lesson today, thanks Felix!
"slightly less cruel" that is a gross understatement. The comparison is night and day.
Meat lobbyists forcing regulations on products that threaten the meat industry.
Nothing will meaningfully improve until the rich fear for their lives
When has โburgerโ or โsteakโ ever exclusively meant meat from an animal? This sounds like political corruption to me. Somebody is getting paid for turning this linguistic gaslighting into law.
A โburgerโ has always been a mince patty of any kind and a โsteakโ is a thick slab of something. The default assumption may be meat, but it has never been exclusive.
Edit
OP appears to have a serious problem accepting facts. Itโs disappointing given the number of upvotes Voyager shows for them. I suppose nobody is perfect.
I agree that burger has always been agnostic, but steak should really just be meat. Etymologically, it was always meat roasted on a stake. Similarly, bacon should just be a specific cut of pig meat, not turkey. Both of these are intentionally misleading marketing - with bacon it's even so when they're using different meats, let alone vegetables.
Intentionally misleading people through advertising, in order to get more sales, is wrong.
And don't get me started on American "biscuits" that are not cooked twice. They're savoury scones.
What about steak mushrooms literally their name, cauliflower steak, or something with a wooden steak in it?
I mean... I kind of agree with you, but at the same time... Come on, the things have green packaging and "vegan" or "vegetarian" plastered all over the print. Not to mention they're being sold in separate sections in stores, not where the meat is.
You need to really not be paying attention to get "tricked" by this.
You expect this from Texas but are shocked and disappointed when it's the EU.
now i can't get dino nuggies cause there's no dinosaurs in them :(
If they're made from chicken, which like all birds are literally extant dinosaurs, then yes there are!
Fuck the meat lobby. Plant meat is the real deal!
I was going to disagree with you based on etymological pedantry, but it turns out the Old English "mete" just means "food" so now I have to agree with you based on etymological pedantry.
Fuck's sake, 2nd time that's happened to me in this thread. I thought steak should just be beef, but it turns out:
The word steak was written steke in Middle English, and comes from the mid-15th century Scandinavian word steik, related to the Old Norse steikja 'to roast on a stake', and so is related to the word stick or stake.
I don't even want to look up bacon now, I need to believe that it should just be pig.
Just like how the rules forbidding plant milk to be called milk make no sense. Plant milk has existed for many centuries.
"Plant milk" could be a bit like "berry" though, in that as we have consolidated and rationalised our definitions it falls out of it. When we tried to come up with a clear idea of what a "berry" is we ended up excluding almost everything that has "berry" in the name. Like how tomatoes are fruits by the technical definition of a fruit.
Except for the fact that the reason plant milk is being excluded is entirely commercial lobbying, rather than a scientific or rational definition.
What a wasteful non issue. Then again, wastefulness suits the meat industry and it's lobby very well