this post was submitted on 05 Sep 2025
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A lot of Youtube channels are reporting declining viewership lately.

EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

Then I saw this article as well and thought I would share.

Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

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[–] tang999@lemmy.world 49 points 7 hours ago (1 children)

I used to watch LTT all the time. I stopped watching some years back after he installed a six figure Wi-Fi system on his "estate." I had enjoyed watching a relatable everyman review computer hardware, and more often than not break things. I didn't sign up to watch a millionaire dick around with exotic tech in his McMansion.

[–] Holytimes@sh.itjust.works 26 points 7 hours ago (2 children)

Doesn't help he has actually gotten dumber over the years.

He very clearly has fallen out of touch and basically is just a personality at this point.

So your not even watching a tech enthusiast millionaire dick around with things.

Your just watching a rich white dude dick around with tech and his company.

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[–] interdimensionalmeme@lemmy.ml 18 points 6 hours ago

Are people pretending that Youtube doesn't tweedle the knobs and intervenes massively in the al mighty algorithm like it's not just a audience mind puppet but some kind of transcendental meritocracy ?

[–] floquant@lemmy.dbzer0.com 10 points 6 hours ago* (last edited 6 hours ago) (1 children)

They've spent the last several years playing into "The Algorithm", to the point where most videos felt unnatural. Tight posting schedules affecting quality, topic choices, sudden endings, etc.

Not that I care, but I'm curious to see if they will switch to making content they actually care about, or double down and start doing proper brainrot.

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[–] REDACTED@infosec.pub 23 points 7 hours ago (2 children)

It's interesting that no one seems to be mentioning the fact that new generation is using TikTok and older generation is watching media less and less. To me it looks like YouTube itself is cooked in the long term, and they brought it upon themselves. Restore the gotdamn dislikes so I can at least navigate the damn platform.

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[–] 3dcadmin@lemmy.relayeasy.com 3 points 4 hours ago

Oh and as if by magic, after I said something I received an email from a client bemoaning about the drop in youtube viewers. She reckons it is not only a drop in viewers but in viewing time as well. Mentioned bloody AI as well just because everybody is

[–] hornedfiend@sopuli.xyz 14 points 7 hours ago (3 children)

I was never a fan of LTT, or his videos, but I did watch one video, his Pop os one and that immediately confirmed why.

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[–] TORFdot0@lemmy.world 13 points 7 hours ago

I think it’s a loss of talent and shuttering of shows across his company’s channels that are leading it. I can only watch so many “reporting verbatim the benchmark results of new tech product” or “I made my family a sleeper desk” or “dark horse home theater for my kid” videos. I’d much rather watch the highly produced “Mac Address” videos with Jonathan or retro gaming systems and setups videos with Anthony but they aren’t a part of LMG anymore.

Riley is doing well on tech linked but he’s talented enough to get a real job and after that, what’s the last interesting thing that LMG has? WAN show clips?

[–] dinckelman@lemmy.world 55 points 10 hours ago (3 children)

He will look for answers literally anywhere, except for within.

The tech scene is just not as interesting anymore, and the stuff he specifically covers is even less interesting. But the bigger issue is that everything LMG do is just corporate jank. It was fun when it was home garage jank, with 2 employees, but now it's just miserable and frustrating. And thats not even taking any of the interpersonal issues, or legal drama from recent history

[–] lepinkainen@lemmy.world 12 points 5 hours ago (1 children)

Why is Yahtzee complaining about the same issue? He does games, not tech: https://youtu.be/cpVnx4_yqTo

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[–] cyberpunk007@lemmy.ca 26 points 9 hours ago (3 children)

I never considered that the tech scene isn't interesting anymore, but you're right. Everything is boring incremental upgrades these days. Things are having the fun squeezed out of them for profits (in app purchases, proprietary lockin, cloud shit that dies or has permanent bugs, etc), lots of stuff just feels like it's plateaued or is junk.

[–] Holytimes@sh.itjust.works 15 points 7 hours ago

Don't forget that most of us are getting priced out of the hobby in general. It's not fun when you can't afford to play around in your own hobby. You move on and find a new hobby.

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[–] deroyonz@lemmy.zip 41 points 10 hours ago* (last edited 8 hours ago) (4 children)

The most recent findings from Brodie Robertson were that the vieas to likes ratio skyrocketed, something that LTT also has confirmed on their side in the newer stream, and what seems like similar behavior in DarkviperAU's channel. It seems that the likes are the same or higher, and the actual pay for the ads are basically the same, but the views are reduced. It's as if views were the same but are being displayed lower than usual.

Not that most people here would care apparently, because the majority just wants to shit on Linus above actually having any worthwhile look into any of this stuff

Edit: Some direct links to said videos for whoever is interested

[–] lepinkainen@lemmy.world 9 points 5 hours ago

Yahtzee is complaining about the same issue: https://youtu.be/cpVnx4_yqTo

Something has changed in the last few months

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[–] cyberpunk007@lemmy.ca 24 points 9 hours ago (1 children)

I wonder if it has to do with ad fatigue. Watching YouTube without a block is like going to an orgy with a bunch of ppl with STIs

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