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Fun fact: most Cracker Barrel restaurants are built just off an interstate exit. They use GIS for planning and hope to catch travelers as they stop for gas and food.
McDonalds are built on intersections to discourage people from walking in.
The idea was so only car owners would visit and discourage people who didn't own cars.
The franchise owners sometimes go the trouble of getting on councils and closing down roads and pedestrian crossings to discourage pedestrian access.
Why would they prefer drivers? The greater portion of drivers, the more they have to spend on car infrastructure, and even then there is a pretty limited max throughput
That's my main memory of Cracker Barrel. It was a place we'd sometimes stop and eat at when I was a kid during the family road trips. In that sense, I have some good memories associated with them, but I'm not particularly nostalgic for the brand and I've not been to one in years.
Sorry, isn't that the plan for most food joints? I mean I understand they're at other locations, but just off exits is big for this reason.
Most food joints just go for market saturation. Cracker Barrel specifically targets travelers.