I agree that those are way over the top but attractive packaging for selling drugs is just not ok. And i say this as an enjoyer. Responsible use is common and normal human behavior.

Completely neutral package with a clear label of for informed, responsible, adult use is just sensible.

But i want to stretch that the image it is sold as does not mean that should be the final look. There is a lot of potential creativity left to make something safe to put on a shelf or site but is in hand still classy for the user to enjoy. After all, the good vibes of aesthetics on the table are not nearly as bad as those from the drug itself, while taking that away actually puts more emphasis in that purely chemical high.

If we go to far we with with neutralizing we could end deciding that flavors make drugs appealing (flavored cigarettes are actually band in places) but for liquor that can backfire to reducing everything to wodka.