I don't like the clickbait title at all -- Mastodon's clearly going to survive, at least for the forseeable future, and it wouldn't surprise me if it outlives Xitter.

Still, Mastodon is struggling; most of the people who checkd it out in the November 2022 surge (or the smaller June 2023 surge) didn't stick around, and numbers have been steadily declining for the last year. The author makes some good points, and some of the comments are excellent.

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[–] Default_Defect@midwest.social 4 points 1 month ago

Because no one is on it. I don't do twitter/facebook-like social media to interact exclusively with random people. I have no family or friends on Mastodon and couldn't tell you if any "content creators," for the lack of a better term, that I follow elsewhere are on it to follow.