this post was submitted on 14 Oct 2023
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CEO Bobby Kotick will leave Activision Blizzard on January 1, 2024 | Schreier: Kotick will depart after 33 years, employees are "very excited." (arstechnica.com)
submitted 2 years ago by L4s@lemmy.world to c/technology@lemmy.world
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CEO Bobby Kotick will leave Activision Blizzard on January 1, 2024 | Schreier: Kotick will depart after 33 years, employees are "very excited."::Schreier: Kotick will depart after 33 years, employees are "very excited."

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[–] CountVon@sh.itjust.works 9 points 2 years ago (3 children)

ATVI's stock performance only looks impressive if you don't compare it to anything. Here's a graph comparing ATVI to ONEQ, which is an ETF that tracks the NASDAQ composite index. If anything, ATVI has been slightly underperforming the market average for most of Kotick's tenure as CEO.

To see what "outperforming the market" looks like, compare ATVI to NVDA. NVDA's stock has increased 16,000% in the 15 years that Kotick has been CEO of ATVI.

Or to see some video game company stocks that have outperformed the market, compare ATVI to TTWO (Take Two) or CCOEY (Capcom).

From a purely financial perspective, Kotick was middling at best. He deserves no plaudits. There were plenty of other NASDAQ companies that outperformed the market during the time he was CEO of ActiBlizz, including other video game companies.

[–] Copernican@lemmy.world 2 points 2 years ago

When is ONEQ a baseline to track against? Compare it to S&P500 and ATVI looks ahead.

[–] psycho_driver@lemmy.world 1 points 2 years ago

I tried to get my parents to buy NVDA during its IPO.

[–] Jakeroxs@sh.itjust.works 1 points 2 years ago* (last edited 2 years ago)

Take two is three times smaller via market cap and Capcom is 8 times smaller, just saying looking at stock price alone doesn't tell the full picture.

Activision has also done multiple stock splits over the last 30 years.