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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)

submitted 5 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[–] GreatDong3000@lemm.ee 3 points 5 months ago

Nah, computer vision for standalone image processing (I mean, not batch processing dozens to thousands of files at the same time) today is pretty lightweight and can be done easily on consumer laptops and smartphones. It is just a different technique and takes people with different skills to do it, but completely doable. Gor example, even face detection AI models can run on your laptop, if AI can learn to classify faces, objects and animals it can learn to classify ads.