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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)

submitted 5 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[–] InternetUser2012@midwest.social 35 points 5 months ago (2 children)

I will never pay Google a dime. They make enough off of us. It's really easy to download the video you want to watch and watch it on a stand alone player with you guessed it, NO FUCKING ADS.

[–] Scolding7300@lemmy.world 18 points 5 months ago* (last edited 5 months ago) (1 children)

I also don't trust them that they won't sell my data if I pay them

[–] InternetUser2012@midwest.social 9 points 5 months ago

You know they'll still sell it.

[–] AVincentInSpace@pawb.social 4 points 5 months ago

For now. If Google succeeds at doing this it won't be.