this post was submitted on 10 May 2024
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71
A crushing backlash to Apple’s new iPad ad (arstechnica.com)
submitted 6 months ago* (last edited 6 months ago) by ekZepp@lemmy.world to c/technology@lemmy.world
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Hey Apple, I have this great idea for a next spot where we burn a pile of books. Call me.

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[–] nxdefiant@startrek.website 17 points 6 months ago* (last edited 6 months ago) (2 children)

This ad is literally the perfect opposite of their famous Think different ad:

We have an actual gigantic, unfeeling machine, literally crushing an effigy of the sum total of human creativity, only to proudly declare that everyone now needs to do all those things in the same, apple-approved way.

And the real irony is that's the actual message they're trying to get across.

[–] Rai@lemmy.dbzer0.com 1 points 6 months ago

Are you talking about the 1984 ad? It’s funny cuz that wasn’t even made for the Apple computer. It was a generic ad sold to Apple.