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submitted 6 months ago by boem@lemmy.world to c/technology@lemmy.world

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[–] Grandwolf319@sh.itjust.works 2 points 6 months ago (1 children)

I think long videos are expensive.

Social media companies like engagement. So 3 20s videos would give you more data from the user than 1 60s video.

[–] linearchaos@lemmy.world 1 points 6 months ago

It's three times the marketing data. And then if you're watching 2 22nd videos and 122nd ad that's a full third of your watch time as ads.