this post was submitted on 16 Sep 2023
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This is the best summary I could come up with:
“As a course of immediate action, our collective of game development companies is forced to turn off all IronSource and Unity Ads monetization across our projects until these changes are reconsidered,” the letter read.
Beyond monetary concerns, developers are also angry because the new pricing represents a breach of transparency Unity established with regards to its terms of service.
The action caused outcry in the community, and in response, Unity reinstated Improbable’s license and committed to keeping users informed for future terms of service changes.
According to an email reviewed by The Verge, a Unity representative acknowledged that the company’s ad monetization programs had been paused for an app and remarked that it was likely because of the new fees.
“The new regulations from Unity will affect every project that doesn’t generate sufficient income per user,” said Nikita Guk, CEO of PR firm GIMZ, who organized the letter.
“Pushing developers to either migrate to alternative game engines or place even greater emphasis on monetization, at the expense of creating immersive gameplay experience.”
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