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Red Lobster eyes bankruptcy option after $11M in losses from endless shrimp (abcnews.go.com)

submitted 7 months ago by OldManBOMBIN@lemmy.world to c/nottheonion@lemmy.world

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"Last year, Red Lobster reported $11 million in operating losses following its flubbed 'Ultimate Endless Shrimp' deal, which backfired when it reeled in too many customers after the limited-time promo became a permanent menu fixture last June. The restaurant chain later reported $12.5 million in losses in the fourth quarter of 2023."

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[–] Dagnet@lemmy.world 38 points 7 months ago (4 children)

First time I heard of this, feels like I missed a huge opportunity

[–] weariedfae@lemmy.world 16 points 7 months ago (1 children)

Same. I love me unlimited shrampies. I had no idea it was permanent on the menu.

[–] wreckedcarzz@lemmy.world 9 points 7 months ago

permanent

Well, not anymore...

[–] OldManBOMBIN@lemmy.world 9 points 7 months ago

Same here. It was always overshadowed by unlimited soup salad and bread sticks I guess.

[–] intensely_human@lemm.ee 5 points 7 months ago

I know right? We should sue them for insufficient advertising.